Fierce Blog

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Web design & development
best practices
By Alex Barratt   |   02 april 2017   |   Web Design

The web design and development processes are complex and multifaceted process, and it’s vital to have the right specialists on board to create a website that meets your business goals and objectives.

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Marketing and SEO Tips for 2021
By Alex Barratt   |   07 April 2021   |   Web Design

Google updates their ranking algorithm frequently. But with all that’s been going on this year with the pandemic, it may be hard to commit time and energy to keep up with these constantly evolving SEO best practices.

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Why your website needs a SSL Certificate
By Alex Barratt   |   10 May 2021   |   Hosting

SSL, or Secure Socket Layer, is an encryption protocol that takes the session information between clients and servers and makes it indecipherable to anybody else who may be trying to eavesdrop or intercept it.

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Discover your brands real identity
By Alex Barratt   |   31 May 2021   |   Brands

It sounds easy, but brand identity it’s tough to build from scratch. In the simplest terms, your brand identity is an agreed collaboration among executives, writers, marketers, and others in your company to project a certain image.

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Social media marketing trends in 2021
By Alex barratt   |   12 June 2021   |   Marketing

Short videos posts rocketed in 2020 thanks to new platforms like TikTok and the shift in users being online more since lockdown.Using TikTok, or Instagram Reels, or Snapchat story format style videos is a powerful tool in the box.

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5 best WhatsApp alternatives for 2021
By Alex Barratt   |   24 june 2021   |   Marketing

WhatsApp has a couple of issues that seem to all be hitting at the same time. Thousands of user profiles were also indexed by Google, which could lead to a user’s data, including phone number and profile photo, being exposed to outsiders.

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5 Reasons why you should invest in a professional brand identity
By Alex Barratt   |   17 July 2021   |   Brand

A logo identifies a company or product via the use of a mark, flag, symbol or signature. A logo does not sell the company directly nor describes a business. Logos are there to give your business identity, not to explain.

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The importance of good typography
By Alex Barratt   |   23 July 2021   |   Design

Typography is one of the most important elements of design. In web design, it is no different. First of all, I would like to clarify all the vague terms that we usually use interchangeably with the typography.

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